Strategic redesign simplifies website maintenance and user experience

Seton High School needed a strategic website redesign to provide a better user experience for their multiple audiences and site administrators while fully capturing the dynamic experience of life as a Seton Saint. 

Challenge

Seton High School is a premier private school in the heart of Cincinnati but their website did not reflect that status. Users struggled to find what they needed because the website housed too much information for their many different audiences with no clear way of differentiating between channels. The technology the website was built on was outdated and difficult to manage.

 

Strategy

The Sanger & Eby team partnered with Seton to create a clean, easy-to-use and easy-to-maintain website that would suit their unique needs. We reworked the entire site to better communicate with their target audiences, streamline maintenance processes and more effectively express their brand.

Services:

Research Content strategy development Information architecture development User experience planning Website design & development CMS selection & implementation Custom application development Systems integration User testing CMS training

Seton High School needed a strategic website redesign to provide a better user experience for their multiple audiences and site administrators while fully capturing the dynamic experience of life as a Seton Saint. 

Services:

Research Content strategy development Information architecture development User experience planning Website design & development CMS selection & implementation Custom application development Systems integration User testing CMS training

Challenge

Seton High School is a premier private school in the heart of Cincinnati but their website did not reflect that status. Users struggled to find what they needed because the website housed too much information for their many different audiences with no clear way of differentiating between channels. The technology the website was built on was outdated and difficult to manage.

 

Strategy

The Sanger & Eby team partnered with Seton to create a clean, easy-to-use and easy-to-maintain website that would suit their unique needs. We reworked the entire site to better communicate with their target audiences, streamline maintenance processes and more effectively express their brand.

Responsive screens of Seton's website. Desktop and laptop computers both show the home page, but feature different values and student photography in the carousel area. These two screens feature Academic Excellence and Leadership. Tablet screen shows the detailed calendar and mobile screen shows the simplified home page calendar.
Close up of the navigation and carousel on Seton's home page. Each carousel features a main tenet of Seton's philosophy and is paired with appropriate student photography. This image focuses on Faith and includes 5 female students near religious statues on campus.
Three phones show different screens on mobile view including the home page carousel, expanded hamburger nav, calendar and social media icons.
WHAT OUR CLIENTS SAY

“Our website is so much easier to update and maintain with the new content management system implemented by Sanger & Eby. Making updates throughout the school week is simple and easy.”

– Christy Schutte, Marketing and Public Relations Director

Our solution included:

  • Reorganized site architecture with two-tier navigation and quick links organized by audience
  • Home page with multiple pathways to feature content for prospective and current students, parents and alumnae
  • Live Instagram feed that integrates Seton’s social media to engage with key audiences
  • Custom form builder created within the CMS with integrated PayPal solution
  • Custom calendar implementation with multiple filters and views as well as Google calendar and maps integrations
Screen shot of Google calendar integration

Results

Seton has a beautiful website that they are able to fully manage and maintain independently through an easy-to-use admin interface. Information is now readily available to all of Seton’s various audiences, and Seton has more control over what content gets featured where.

 

Do you need help simplifying your website? Let’s talk!